An Overview of The OFA Challenge.
The OFA Challenge, also known as the One Funnel Away Challenge is a program that has been setup by Clickfunnels to get customers acclimated to the system. It also gets them to create their first sales funnel and goes over the principles of creating that funnel. It doesn’t just cover funnel building, it also covers mindset, storytelling, and the process of creating an offer. Lets take a look into the different parts of the challenge, to get a better view of what it actually does.
A Challenge To Your Mindset.
The first thing this challenge takes on is the funnel builders mindset. The instructors of the course really go deep into how much mindset has to do with what holds people back in internet marketing. The main goal they have before going into anything further in the challenge is changing the participants mindset. They tell their own stories of starting out, and the hard times they went through when they were new to the game. By the end of the first part of the challenge participants should have a good understand of what can be achieved if you follow the blueprints laid out by the instructors.
A Challenge To Your Offer Building Skills.
Next the challenge moves on to what it takes to create an offer. It outlines how to create a good offer, by stacking value. This is where things get really interesting because it turns out most people have problems when trying to create and offer, let alone start stacking value. Plenty of ideas and information are thrown at you during this part of the challenge. Once completed though, participants should have a decent offer created, or at least a good idea of where to start with one.
A Challenge To Your Storytelling Game.
After learning how to create the perfect offer, students are tasked with learning how to tell the perfect story. In internet marketing, grabbing and keeping a customers attention is key to making the sale, and this portion of the challenge is all about learning how to do this. From learning what a hook is, to figuring out how best to use it, this part of the challenge floods attendees with info. After taking part in this bit of the challenge storytelling shouldn’t be a problem.
Finally A Challenge To Build A Funnel.
At this point the funnel building begins. Thankfully due to completing the previous steps, students should have a lot of what they need to create a good first funnel. The offer building skills that were learned allow for easy filling of the various steps of the funnel. The storytelling skills allow for putting together great sales copy. The mindset that is bestowed upon students at the beginning of the challenge allows them to know that this can be done. By the end of this section of the challenge, a complete sales funnel is ready to be unleashed upon the world.
A Challenge To Go Live.
The last portion of the challenge is learning about traffic. This subject is crucial as without traffic, nobody gets to the funnel. Several types of traffic are discussed, all of which a worth dozens of articles a piece. From displaying how to create ads, to discussing the use of social media, no traffic source is left out. Funnel audibles are also discussed in this section. This is the process of switching out parts of a funnel on the go, even during a launch if necessary. The Clickfunnels software allows for these types of quick maneuvers.
Was it worth it?
In short, yes. This course covers a ton, and for relatively cheap. The $100 entry fee is nothing compared to the content gained. All that this course covers could be sold for many times over that price, and often times is. Results may actually vary due to many reasons, but lack of education is not one. There were plenty of students that shouted about the income they were making just days after setting their funnels out into the wild.
The Pros.
There are plenty of benefits to this challenge. For one it helps in understanding the Clickfunnels software. There are a lot of things that can be confusing until seeing them covered in a video. The most helpful part of this challenge is the mindset portion. This really helps students to get their minds right before jumping in to a seriously challenging process. Without the right mindset, attendees fall off or completely out of the program. If a participant is new to marketing, this challenge is a great way to learn what it’s all about. It really gives an understanding of the psychology that goes into sales as well.
The Cons.
One downside of this challenge is that it’s a ton of information. It can be a bit overwhelming depending on the person. While the pacing is good, students with attention issues may get a bit impatient. That’s about it for the cons, this program is really well thought out, and is a very solid learning experience.
The Verdict On The OFA Challenge.
All in all, the OFA challenge is great. If you take it seriously, you only stand to gain from it. At the very least it will change your concept of internet marketing. It will challenge your current beliefs and show you what’s really possible. From changing your mindset, to teaching you how to stack an offer, and tell an epic story, this challenge will leave you in awe. It may seem like it’s too much to handle at times, but if you stick with it, it will prove that it’s definitely worth it. When it’s all said and done, this challenge has already left it’s mark, so it’s really up to you to decide whether it’s right for you. If you feel like you’re up for the challenge, you can follow this link here. That link will get you bonus access to the Audacious Affiliates marketing membership site.
The main thing to take away from this challenge is that you really are just One Funnel Away.
